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The Final Curtain: Is This The Beginning Of The End For Dual Pricing?
The Final Curtain: Is This The Beginning Of The End For Dual Pricing?
08/10/18 16:57

This month the insurance industry received its most significant wake up call to the issue of dual pricing. The industry ...

Over 65s Can Cut Car Insurance Bills By A Third If They Switch
Over 65s Can Cut Car Insurance Bills By A Third If They Switch
21/08/18 13:29

Older drivers change motor insurer every three-and-a-half years on average But one in seven have not moved for nine year...

Are Motor Brokers Getting A Fair Deal From Their Insurer Partners?
Are Motor Brokers Getting A Fair Deal From Their Insurer Partners?
22/05/18 15:40

Direct writers have stolen a march on motor brokers in recent months. In June 2017, direct writers provided 45% of the t...

Ogden In Retrospect — Which Brands Are Pricing Most Competitively?
Ogden In Retrospect — Which Brands Are Pricing Most Competitively?
08/03/18 14:23

As we revealed last week, rating volatility was the defining characteristic of the motor market in 2017. While premiums ...

Ogden In Retrospect — A Year Of Motor Rate Volatility
Ogden In Retrospect — A Year Of Motor Rate Volatility
01/03/18 14:12

A year ago, the Government sent shockwaves through the motor market after changing the calculations for payouts for pers...

What Motorists Really Think About Insurance Pricing Factors
What Motorists Really Think About Insurance Pricing Factors
22/02/18 15:43

Last month, an investigation by the Sun revealed that some brands use motorists’ email provider as a criteria for pricin...

Car Insurance Premiums Increase 9.6% In A Year
Car Insurance Premiums Increase 9.6% In A Year
25/01/18 14:03

But price rises go into reverse with cuts in past three months Black box technology limits the price rises for under-25s...

6 Factors That Kill Conversion On Price Comparison Websites - Part Two
6 Factors That Kill Conversion On Price Comparison Websites - Part Two
25/01/18 13:10

In part one last week, we looked at three things that can play havoc with your conversion funnel on price comparison web...

6 Factors That Kill Conversion On Price Comparison Websites - Part One
6 Factors That Kill Conversion On Price Comparison Websites - Part One
18/01/18 14:16

It’s a scenario with which any analyst or performance marketer will be all too familiar. Your client’s conversion rate h...