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6 Factors That Kill Conversion On Price Comparison Websites - Part Two
25/01/18 13:10In part one last week, we looked at three things that can play havoc with your conversion funnel on price comparison web...
6 Factors That Kill Conversion On Price Comparison Websites - Part One
18/01/18 14:16It’s a scenario with which any analyst or performance marketer will be all too familiar. Your client’s conversion rate h...
Motor Market Moves Into Deflation
30/11/17 13:47The season of goodwill might still be around the corner, but motorists could start to feel the benefit of pricing reduct...
How To Heat Up Your Pricing Agility
02/11/17 13:45The days of insurers monitoring and changing prices on a weekly basis are long gone. As ever greater numbers of consumer...
Revealed: What's Driving Hastings' Growth?
02/11/17 13:21Motor insurer Hastings hit the headlines last week after posting its eighth successive quarter of growth. In the first n...
How Motor Brands Reacted To Ogden In Q3
19/10/17 15:50The polarisation of motor insurance rates intensified in the third quarter. Last month our latest Car Insurance Price In...
Who’s The Fastest Growing Motor Insurer?
05/10/17 12:38The motor market is fiercely competitive, and equally complex. To understand which insurers are gaining ground we ask te...
Insurers Start To Retrace Ogden Price Hikes
17/08/17 14:38After an initial flurry of price hikes, it looks like the pace of increase in motor insurance is starting to level off, ...
Insurers’ APR Rip Off? What Consumers Really Think
17/08/17 14:28The front page of Saturday’s Daily Mail highlighted the differences people are paying for their motor insurance dependin...
Twerking, James Corden and Frozen Meerkats. Which Was The PCW Winner In 2016?
20/04/17 16:37It’s a good time to be a major price comparison site. As premiums have risen , the number of consumers shopping around a...