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How To Win Customers In 2018
How To Win Customers In 2018
04/01/18 15:33

You’ve probably heard it before, but trust me — 2018 will be a pivotal year for our industry.  On the one hand, big tick...

The Marmalade Trust: Spreading Festive Cheer
The Marmalade Trust: Spreading Festive Cheer
21/12/17 12:31

This year we are supporting the Marmalade Trust instead of sending cards for the festive season.   The Marmalade Trust a...

What Could Amazon's Move Into Insurance Mean For Consumers?
What Could Amazon's Move Into Insurance Mean For Consumers?
23/11/17 13:32

Earlier this month I attended The Future of General Insurance (FOGI) conference. Over the two days, a number of key them...

Seven Things Insurance Startups Shouldn’t Lose Sight Of (Part Two)
Seven Things Insurance Startups Shouldn’t Lose Sight Of (Part Two)
12/10/17 14:18

In the first of this two part blog, we focused on the importance of understanding your customer and solving legitimate p...

Seven Things Insurance Startups Shouldn’t Lose Sight Of (Part One)
Seven Things Insurance Startups Shouldn’t Lose Sight Of (Part One)
05/10/17 12:40

When peer-to-peer startup Guevara announced it was to close its doors last month, the perils of attempting to build an i...

Data Safety, Marketing And Trust: What’s Your Score?
Data Safety, Marketing And Trust: What’s Your Score?
27/07/17 14:36

This month has been a busy one when it comes to news about data breaches by insurance companies. At the beginning of the...

Demographics, Shopping Behaviour And Loyalty
Demographics, Shopping Behaviour And Loyalty
18/07/17 15:02

Consumer Intelligence has been measuring how people buy insurance, why they choose the brands they do, and through which...

How To Be A Highly Effective Insurance Brand In Times Of Change
How To Be A Highly Effective Insurance Brand In Times Of Change
30/03/17 15:40

This week marks yet another enforced change on the general insurance industry. From the 1st of April brands must publish...

Winning Customers In The Era Of Transparency
Winning Customers In The Era Of Transparency
05/01/17 16:12

As we head into an era of unprecedented change for our industry, brands will be looking at ways to build relationships w...

Interview with Amy Perrin The Founder Of The Marmalade Trust
Interview with Amy Perrin The Founder Of The Marmalade Trust
20/12/16 13:55

This year instead of sending Christmas Cards we have made a donation to a local charity the Marmalade Trust. Interview w...