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Phil Paterson-Fox, Key Account Director

Phil Paterson-Fox, Key Account Director
Phil previously worked for one of the ‘Big 4’ price comparison websites and spent the early part of his career working in various management roles across Lloyds TSB’s general insurance business

Recent Posts

Should Attracting Customers Directly Be Part Of Your Acquisition Strategy?

[fa icon="calendar'] 14/09/17 14:06 / by Phil Paterson-Fox, Key Account Director posted in insurance, motor insurance, pcw, customer acquisition, strategy

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What are the key differences between those who buy their insurance using price comparison websites (PCWs) and those who buy direct? Is there tangible value in targeting consumers more likely to do one or the other?

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Insurtech: Is the Face Of Insurance Aggregation Changing?

[fa icon="calendar'] 03/08/17 14:25 / by Phil Paterson-Fox, Key Account Director posted in artificial intelligence, insurtech

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Insurance startup Brolly hits the headlines last week by raising £1m from investors. The personal lines broker said the seed investment was one of the largest in the UK Insurtech sector to date.

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Twerking, James Corden and Frozen Meerkats. Which Was The PCW Winner In 2016?

[fa icon="calendar'] 20/04/17 16:37 / by Phil Paterson-Fox, Key Account Director posted in pricing, aggregators, pcw

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It’s a good time to be a major price comparison site. As premiums have risen , the number of consumers shopping around and buying policies through the big four aggregators has also risen dramatically in the last 12 months.

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Aggregator Questions: Why Small Differences Make A Big Difference To Pricing

[fa icon="calendar'] 06/04/17 14:33 / by Phil Paterson-Fox, Key Account Director posted in aggregators

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Some insurance brands deliberately offer different prices on each of the price comparison websites (PCWs) and there are good reasons why adopting this strategy may well be appropriate. Other brands strive to provide consistent pricing across all channels but fail to deliver on this approach.

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Making Sense Of The FCA’s New Claims Data

[fa icon="calendar'] 02/02/17 15:26 / by Phil Paterson-Fox, Key Account Director posted in FCA, financial conduct authority

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Last week the Financial Conduct Authority published an unprecedented level of detail about how much home insurers pay out in claims, their claims frequency and claims rejection rates.

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5 Questions To Improve Your Performance On Price Comparison Websites

[fa icon="calendar'] 21/07/16 13:49 / by Phil Paterson-Fox, Key Account Director posted in Price Comparison Websites

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Price comparison websites (PCW's) have a huge role to play in the distribution strategy of most serious insurance brands, with the exception of Direct Line and Aviva who have made a deliberate decision to market their brands directly to consumers.

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