Ian Hughes, CEO of Consumer Intelligence explains why focussing exclusively on the needs of the customer, enables you to become more profitable.

At the Commercial Claims Conference in 2015 Ian Hughes gave a talk called ‘How to make more money’. Watch these two videos which highlight the key learning points from his honest and frank talk.

Part one:

 

 

Part two:

 

 


Contact us to find out how you can apply our unquie insight and services to help protect and grow your business.

contact us


 

Submit a comment

You may also like

The Importance Of Keeping It Real When Testing A New Product Or Service
The Importance Of Keeping It Real When Testing A New Product Or Service
20 April, 2017

For many large financial services companies the ability to confidently test a new platform, product or service within a ...

From call centres to clicks: The rise and impact of online-only motor policies 
From call centres to clicks: The rise and impact of online-only motor policies 
30 October, 2024

As the insurance industry pivots to meet modern consumer expectations, online-only insurance products are gaining promin...

Insurance 2025: How can brands survive?
Insurance 2025: How can brands survive?
11 July, 2019

This article is going to make your head hurt, but don’t worry, you aren’t alone. Anything that talks about the future an...