Optimise your product marketing and pricing strategies in a fast-paced market by accessing a uniquely comprehensive view of competitor incentives for new customers across multiple channels.
Offers and Incentives View gives you a uniquely comprehensive understanding of competitor marketing activity within the insurance industry. Using brand visible data, it contains actionable insight which will enable you to make informed decisions around your own marketing offers and how you incentivise new customers.
Optimise pricing changes
and its possible effect
on your performance
Track competitor activity
over time and identify
optimise your own
Offers and Incentives View is an invaluable tool for direct insurers and aggregators operating in the general insurance market. It can support marketing teams in understanding the competitor landscape, product teams in developing improved offerings for new customers, and pricing teams in securing the competitive edge and increasing conversion rates.
Consumer Intelligence is uniquely placed to collect data from direct insurers and aggregators to ensure its insights and
data are both meaningful and representative of market players. All brand data is
visible, so provides you with an optimum understanding of product marketing activity.
Offers and Incentives View will allow you to optimise your marketing and pricing strategies across the channels in which you operate. Make informed decisions based on respected and reliable data and not impulsive reactions, which will ultimately improve your bottom line.
We offer both weekly and monthly reporting for this product.
Dedicated client servicing to assist you in getting the most value out of our data and specialist insights.
Access your data via an online portal. Data views include current and historic performance. Data can be exported to Excel depending on your needs.
We can work with you to create personalised data and analysis to suit your business needs.
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