Pricing agility in a GIPP world

Recorded on 5 May  at  11am  |  45 minutes

Access the recording

Ten years ago, the cycle at which prices changed was linked to risk which were measured in weeks and months, and the feedback loops of success and failure were slow. Today, ‘street’ prices can vary many times in a day. Pricing agility is often the difference between winning and losing.

In this webinar, we talked about everything pricing agility, helping you understand the role it plays in helping your business remain relevant and competitive.

Watch the recording to hear the answer to the following and more:

  • What the pricing landscape looks like today
  • Why insurers need pricing agility
  • The role of data in pricing agility
  • Challenges hindering pricing agility
  • The importance of benchmarking and testing
  • The risks of frequent price tweaking
  • Considerations for intermediaries
  • What the future holds for pricing agility

Event Speakers

Darya Dara

Darya Dara

Head of Trading, LV= brand Flow

Darya has over a decade of industry experience with a focus in financial services, and a track record of successfully delivering a range of business-led and technical programmes such as Flow by LV= and London Markets first electronic placing technology platform(PPL).

She is currently running the Flow General Insurance business in LVGI, and describes herself as a disciplined individual with a passion that drives effective change within business, technology and operational environments.

Ian Hughes

Ian Hughes

CEO, Consumer Intelligence

Ian has made it his life’s work to help companies understand how to improve their world by helping them better understand their customers.
In 2003, he launched Consumer Intelligence, a data analytics company that helps businesses fixate on executing great customer strategies, which now operates in 9 countries globally. Ian is a Fellow of the Institute of Direct Marketing, a Best Business Awards judge and an I Love Claims Board member. He is a graduate of Harvard Business School.

Lisa Franklin

Lisa Franklin

Client Services and Insight Director

Lisa joined Consumer Intelligence in 2014, and is our Client Services & Insight Director. She has a passion helping our clients drive tangible value from the services we offer and enjoys getting under the skin of a business challenge and using data-based insights to drive more confident decisions. She manages a team of people who expertly lead the successful delivery of our services to all clients and together we are focused on helping our clients win.

 

Karen Houseago

Karen Houseago

Head of Insurance

Karen has recently joined Consumer Intelligence and brings with her 20 years’ experience of general insurance and expertise in the commercial management and development of the aggregator channel. She specialises in relationship and account management, business development, strategy development and delivery, and holds an MSc in Digital Marketing Communications. Karen contributes substantial insurance subject matter expertise to the already deeply knowledgeable Consumer Intelligence team.

 
Catherine Carey

Catherine Carey

Interim Marketing Director

Catherine is our webinar chair.

Catherine's career in PR and Communications spans almost a decade, during which time she has worked across a range of industries including healthcare, contract catering and the charity sector. She made her move to Consumer Intelligence and the world of insurance and retail banking in 2018. As a multimedia journalism graduate, Catherine uses her creative skillset to bring topics to life across traditional and digital platforms.